If there’s one expectation we all have with our perfume regardless of our age and tastes, it’s that it lasts as long as possible so we can savor its olfactory pyramid in all its splendor. An essential criterion of the perfuming gesture, which the world’s first scentcare brand (at the crossroads of perfume and skincare) Obart has well understood. This new arrival at Sephora indeed offers a true perfume primer designed to enhance absolutely all women’s, men’s, and unisex perfumes on the market by giving them more staying power, without altering their scent.

With a clinically proven effect on perfume wear, Obart’s Primer Parfum P3™ is odorless and establishes itself as the new gesture to perfume oneself correctly and smell good for as long as possible without needing to reapply. It is thus a completely olfactively neutral perfume base, compatible with alcohol and perfume molecules, allowing for longer wear, specifically by an additional 8 hours. We can soon discover it exclusively in Sephora stores for £34. In addition to being innovative, this product at the boundary of care and perfume promises us significant savings on our rather expensive luxury perfume bottles that we tend to spray multiple times a day to keep wearing the scent trail we love so much. For this, it’s also important not to overlook the right way to store your perfume.

Obart’s Primer Parfum P3: how does this perfume base make them 3 times more intense?

Very similar to that of a skincare product, the formula of this perfume primer has been designed somewhat like it, but to make the odorant molecules of our perfumes even more effective. It is applied on the skin before the perfume, exactly on the areas we usually perfume, namely pulse areas such as the wrist, neck, and décolleté, which help diffuse the fragrance with their natural heat. Once applied, Obart’s Primer Parfum P3 forms a breathable micro-film on the skin’s surface.

It is precisely this film that anchors the olfactory molecules and slows their usual evaporation to prolong the top, heart, and base notes of our favorite perfumes. According to a clinical test including an expert evaluation on 27 subjects combining Eau de Toilette and Eau de Parfum, complemented by a consumer test, the perfume primer boosts the perfume’s intensity and multiplies it by 3, 12 hours after application with this simple product. The wear of Eau de Toilette and Eau de Parfum extends by +8 hours for the various fragrances with this primer compared to the perfume alone, and this, without altering the actual scent of the perfume we wear.

© Obart

Primer Parfum: Obart’s P3 formula decoded for you

To achieve such results, the skincare formula of this perfume primer performs in reality 3 distinct roles to which the product’s name – P3 – pays homage: create a smooth and hydrated base so that the perfume spreads evenly over the skin preparing it, strengthen the skin barrier to reduce irritations and perfume loss to protect it, allowing the brand to state that 100% of users confirmed experiencing no redness or irritation during the tests, and finally form a breathable micro-film that slows evaporation to prolong the perfume’s wear.

This is achieved through star molecules such as moisturizing active ingredients (hyaluronic acid, glycerin) but also snow mushroom extract that saturates the skin with hydration to prevent the concurrent absorption of perfume. The protective action is offered by a combination of niacinamide, panthenol, centella asiatica, and squalane that isolate the epidermis from the alcoholic shock induced by perfume spraying, avoiding the micro-inflammations linked to perfuming. And finally, the star ingredient of the primer: Scent Mesh TechnologyTM concentrated at 10% in the formula, which is a complex of film-forming agents that create a mesh on the skin’s surface and thus significantly slow the evaporation of odorant molecules into the atmosphere.